White-Glove Fertility
Family Office
Fertility & Surrogacy Concierge
in Beverly Hills
IMA ART provides fertility governance - for private families seeking curated access to create the next generation. Families accustomed to absolute discretion, continuity, legacy and world-class support. Our privately held maison delivers a level of personal stewardship rarely seen in modern fertility, reserved for those whose time, privacy, and transparent outcomes cannot be compromised.
Recognized by The Times of London Sunday Magazine for redefining the future of private fertility & surrogacy through discretion, excellence, and white-glove care.
We specialize in curating bespoke fertility & surrogacy journeys - offering IVF & egg & sperm banking coordination, and legal oversight with absolute discretion. Each experience is uniquely tailored for ultra-high-net-worth individuals who expect privacy, precision, and performance.
Global expertise, curated for private clients.
Our clientele gain accelerated access to a meticulously vetted network of world-leading experts in reproductive law, clinical psychology, surrogate insurance, and elite IVF clinics. We layer this medical precision with signature white-glove concierge care - designed to protect your time and vision for family.
Founder-led Support with Continuity of Care.
IMA ART Fertility is the only Fertility Maison® to integrate comprehensive concierge services with Cofounder-led, on-the-ground support through our secure private app and personalized service. Michelle Tang and Ron Sonnenberg remain actively involved in every stage of your journey to parenthood.
Michelle Tang
CEO & Co-Founder IMA ART Fertility
Michelle Tang
CEO & Co-Founder IMA ART Fertility
We specialize in curating bespoke fertility and surrogacy journey's, offering IVF and egg and sperm banking coordination, and legal oversight with absolute discretion," says Michelle Tang, CEO and Co-Founder.
Fertility Governance Approach
Fertility Governance - a risk management framework designed specifically for reproductive planning and execution. It is seen as a structured, centralized oversight of every moving part within the reproductive journey. IMA ART is the only privately held fertility and surrogacy maison that delivers a level of personal stewardship, reserved for those whose time, privacy, and transparent outcomes cannot be compromised.
Our role as a Fertility Family Office includes:
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Selection and liaison with leading IVF clinics in California, USA
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Management of IVF timelines, appointments, and communication
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Embryo creation, cryo-transportation coordination, and genetic testing
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Surrogate matching, screening, alignment, and monitoring
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Legal frameworks, drafting and safeguarding parental rights
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Fertility crisis management and contingency planning
Rather than navigating multiple providers independently, clients experience a single, unified strategy - professionally managed from pre-beginning to outcome.
Private Client Fertility Maison
IMA ART is the world's first Fertility Family Office - a private IVF concierge and surrogacy advisory based in Beverly Hills, California. Founded to serve those for whom discretion, precision, and continuity are non-negotiable, we operate at a level no clinic or traditional surrogacy agency can offer.
For Private Clients that means personalized guidance from early-stage fertility consulting and clinic coordination through embryo optimization, and surrogate matching, upon request.
For Family Offices, we integrate seamlessly with existing advisors, providing private fertility management while reducing operational burden on behalf of principals navigating complex multi-party reproductive journeys.
IMA ART has developed relationships with the world's leading experts in Assisted Reproductive Technology (ART), Reproductive Law, Clinical Psychology and Surrogacy, giving you private access to this network of fertility related expertise.
IMA ART's Difference
IMA ART in Beverly Hills, California, is the only fertility concierge worldwide to combine a comprehensive, end-to-end reproductive advisory with co-founder-led oversight at every stage. Michelle Tang and Ron Sonnenberg remain personally and actively involved throughout each client's journey - accessible seven days per week, via the firm's secure private app, and present where and when it matters most.
For clients visiting Los Angeles, IMA ART's white-glove fertility concierge extends beyond IVF & Surrogacy care to every detail of your stay: luxury hotel arrangements, elite car services, wellness and spa treatments, fine dining, personal shopping on Rodeo Drive, and private tours of the city.
Discreet Fertility Services for Ultra-High-Net-Worth-Individuals
No testimonials. No publicity. No exposure. Privacy at IMA ART is a structural feature of how we operate. Your identity, your fertility journey, and your outcome remains entirely private.
Independent Haute Fertility
IMA ART holds no affiliation with any clinic, agency, or provider. Every recommendation, every referral, every strategy - is made exclusively in the best interest of our clients. This independence is what makes unbiased guidance possible.
Select Fertility Engagements
IMA ART helps a limited number of Very Important Clients (VICs) each year, ensuring direct accountability, discretion, and continuity.
Get White-Glove Fertility Right the First Time
At IMA ART Fertility, we quietly protect what matters most — your future family. While many of our clients come to us after a previous IVF and or surrogacy journey went wrong. The most grateful are those who never had to learn the hard way. We are not an agency in the traditional sense — we are your private fertility office, ensuring every decision, every contract, every interaction is aligned with your best interests.
IVF and surrogacy is complex. But with unfettered access to the principals Michelle & Ron, it never has to feel that way.
Travel to Beverly Hills for an IVF experience unlike any other. From private aviation and luxury accommodation to clinical access and surrogacy navigation, IMA ART defines Haute Fertility through service, discretion, and global savoir faire.
Redefining the luxury fertility concierge - an artisanal bespoke approach for private clients
At IMA ART Fertility, our bespoke white-glove fertility concierge service embodies the essence of a true fertility maison, providing a personalized, stress-free journey. But what truly defines a top-tier fertility concierge? A good concierge opens the right doors for VICs.
Our dedicated co-founders Michelle Tang and Ron Sonnenberg deliver a level of care that ensures every private client feels supported and valued throughout their fertility journey.
IMA ART Fertility helps a limited number of VICs each year, so there are no limits to the exceptional care and interpersonal support we offer you.
Our Very Important Clients (VICs) appreciate the value of a boutique, high-end luxury fertility maison and want access to the world's best who will craft a custom path to parenthood. Michelle will personally manage and guide your fertility journey using her cutting-edge Fertility Governance approach.
You will be treated to an exclusive ultra-private luxury concierge experience, personally organized by the Co-Founders. Relax and enjoy your journey to parenthood.
IMA ART Fertility is focused on providing luxurious fertility treatments and surrogacy - for individuals who want this service - to busy, high-end clients. Our world-class fertility experts offer personalized care services from their wealth of knowledge and years of experience.
Our state-of-the-art surrogacy agency services are designed to offer a smooth and successful journey into parenthood. At IMA ART Fertility, our unique approach, comprehensive services, professional team, cutting-edge facilities, and high success rates make us the perfect choice — both for intended parents and our traditional or gestational carriers.
Our Co-Founders, Michelle Tang and Ron Sonnenberg, will be with you every step of the way. From the moment you land in Los Angeles, you’ll have access to our white-glove concierge services, including high-end hotels, limousines, wellness spa treatments, fine dining, personal shopping on Rodeo Drive, and a luxury tour of the city. Read more about our concierge services here.
What sets us apart from other fertility concierge services?
Excellent surrogate matching
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Expert fertility concierge services for private and international intended parents searching options in California, including Los Angeles and surrounding regions, integrating medical, legal, and psychological guidance throughout the family-building journey.
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Adherence to ASRM and FDA screening standards ensures rigorous oversight of all fertility and surrogacy processes within California State.
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Personalized coordination of appointments, consultations, and embryo transfers, emphasizing discretion, risk mitigation, and ultra-private client care.
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Surrogate evaluation and screening conducted with meticulous attention to ethical, legal, and clinical standards, supporting informed decision-making at every stage.
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Continuous advisory support empowers intended parents to make fully informed choices while maintaining privacy, schedule control, and peace of mind.
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Maison-level concierge experience providing seamless integration of high-discretion services, including coordination with Beverly Hills fertility experts and clinical support teams across Los Angeles.
White-Glove Fertility Concierge
IMA ART guides clients through a highly personalized, sequential process - from initial private fertility consultation through IVF coordination and, when needed, boutique surrogacy concierge services.
Step 7 - Pregnancy Oversight & Birth Coordination
From confirmed pregnancy through delivery, IMA ART provides:
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Ongoing support and coordination
-
Communication with medical providers
-
Insurance application and claim submission
-
Milestone tracking and reporting
-
Birth planning and hospital coordination
-
Pre-birth order & post-birth order, birth certificate, and passport assistance
Step 1 - Private Fertility Consultation & Pre-Screening
Every engagement begins with a discreet, confidential fertility consultation covering:
-
Personal objectives and timelines
-
Recommended pathway - IVF, egg or sperm preservation, or surrogacy
-
Medical history and prior treatments
-
Geographic and legal considerations
-
Travel, scheduling, and logistics planning
Step 5 - Surrogacy Advisory & Matching
For clients requesting gestational carriers, IMA ART provides boutique surrogacy concierge services across the full process.
We oversee matching pathways, medical coordination and structure legal frameworks in collaboration with leading reproductive attorneys.
Step 2 - Fertility Preservation & Embryo Creation
If needed, IMA ART coordinates:
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Egg and sperm banking
-
Embryo creation and storage
-
Cryo-transportation of egg, sperm, and embryos
Step 3 - IVF Concierge & Treatment Coordination
IMA ART provides end-to-end IVF concierge services, including:
-
Clinic selection and international coordination
-
Scheduling, communication, and protocol oversight
-
Private Registered Nurse (RN), injections, and medication delivery
-
Physician, lab, and treatment goal alignment
-
Acupuncture, massage, and nutritional support
Fertility Treatments may include:
-
In Vitro Fertilization (IVF)
-
Intracytoplasmic Sperm Injection (ICSI)
-
Intrauterine Insemination (IUI)
Step 4 - Embryo Optimization & Genetic Screening
IMA ART provides end-to-end IVF concierge services, including:
To maximize success and reduce uncertainty, we coordinate advanced embryo testing
-
PGT-A (chromosomal normality)
-
PGT-M (single-gene conditions)
-
PGT-WGS (whole genome sequencing)
This allows for higher implantation success rates, and reduced miscarriage risk.
Step 6 - Reproductive Law & Risk Management
IMA ART Fertility coordinates with leading U.S.-Licensed Reproductive Attorneys and Immigration Lawyers to ensure:
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Secure, enforceable contracts
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Clear parental rights (domestic)
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Full discretion and privacy protection
Complex multi-jurisdictional situations are IMA ART's specialty - this is where risk is mitigated and outcomes are protected.
YOUR LUXURY SURROGACY JOURNEY
The Surrogacy Process
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Surrogate searching and matching
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Surrogate screening and home visit
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Psychological and medical evaluation
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Insurance for surrogates and newborns
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Legal structuring and contracts
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Escrow management company introduction and oversight
-
Embryo transfer
-
Continuous pregnancy check-ins
-
Delivery Coordination
Our Surrogates
All gestational carriers at IMA ART:
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Meet the American Society for Reproductive Medicine (ASRM) and FDA standards across BMI, age, and lifestyle criteria
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Have approved medical and psychological records
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Have a documented history of uncomplicated pregnancies (no more than five)
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Are U.S. Citizens, ensuring legal protections for intended parents
What sets us apart from other fertility concierge services?
IMA ART Fertility is focused on providing luxurious fertility treatments and surrogacy to busy, high-end clients. Our world-class fertility experts offer personalized care services from their wealth of knowledge and years of experience.
Our state-of-the-art surrogacy services are designed to offer a smooth and successful journey into parenthood. At IMA ART Fertility, our unique approach, comprehensive services, professional team, cutting-edge facilities, and high success rates make us the perfect choice — both for intended parents and our traditional or gestational carriers.
Our Co-Founders will be with you every step of the way. From the moment you land in Los Angeles, you’ll have access to our white-glove concierge services, including high-end hotels, limousines, wellness spa treatments, fine dining, personal shopping on Rodeo Drive, and a luxury tour of the city. Read more about our concierge services here.
-
Expert fertility concierge services for private and international intended parents searching options in California, including Los Angeles and surrounding regions, integrating medical, legal, and psychological guidance throughout the family-building journey.
-
Adherence to ASRM and FDA screening standards ensures rigorous oversight of all fertility and surrogacy processes within California State.
-
Personalized coordination of appointments, consultations, and embryo transfers, emphasizing discretion, risk mitigation, and ultra-private client care.
-
Surrogate evaluation and screening conducted with meticulous attention to ethical, legal, and clinical standards, supporting informed decision-making at every stage.
-
Continuous advisory support empowers intended parents to make fully informed choices while maintaining privacy, schedule control, and peace of mind.
-
Maison-level concierge experience providing seamless integration of high-discretion services, including coordination with Beverly Hills fertility experts and clinical support teams across Los Angeles.
Excellent surrogate matching
A keenly curated network of fertility specialists and surrogacy experts
Our independence allows us to eliminate any conflicts of interest and, at the same time, curate and introduce the best providers in their specific fields.
We’ve developed relationships with the world’s leading experts in Assisted Reproductive Technologies (ART), reproductive medicine and surrogacy, so you can rest easy knowing you’re working with the best. If you hope to carry your child, we’ll exhaust every option to bring your child into the world, your way. This could include sperm or egg donor solutions, and more. If you opt for a gestational surrogacy, you’ll be able to choose from IMA ART Fertility’s personally vetted surrogate mothers.
Unrivaled luxury surrogacy agency support
We pride ourselves in delivering exceptional experiences not just for parents, but also for our surrogates. We want to ensure a deeply meaningful, fulfilling and successful outcome for all parties, so we work hard to provide our surrogates with the support they need. Unlike most surrogacy agencies, our surrogates have monthly and post-delivery access to our personal Clinical Psychologist to help them on their surrogacy journey. To ensure a happy match, we also take into careful consideration our surrogates’ preferences for intended parents.
White-Glove Fertility Concierge
IMA ART guides clients through a highly personalized, sequential process - from initial private fertility consultation through IVF coordination and, when needed, boutique surrogacy concierge services.
Our Principals personally work with each Private client and Family Office to ensure a smooth progress through each step from beginning to outcome.
Step 1 - Private Fertility Consultation & Pre-Screening
Every engagement begins with a discreet, confidential fertility consultation covering:
-
Personal objectives and timelines
-
Recommended pathway - IVF, egg or sperm preservation, or surrogacy
-
Medical history and prior treatments
-
Geographic and legal considerations
-
Travel, scheduling, and logistics planning
Step 3 - IVF Concierge & Treatment Coordination
IMA ART provides end-to-end IVF concierge services, including:
-
Clinic selection and international coordination
-
Scheduling, communication, and protocol oversight
-
Private Registered Nurse (RN), injections, and medication delivery
-
Physician, lab, and treatment goal alignment
-
Acupuncture, massage, and nutritional support
Fertility Treatments may include:
-
In Vitro Fertilization (IVF)
-
Intracytoplasmic Sperm Injection (ICSI)
-
Intrauterine Insemination (IUI)
Step 5 - Surrogacy Advisory & Matching
Step 7 - Pregnancy Oversight & Birth Coordination
From confirmed pregnancy through delivery, IMA ART provides:
-
Ongoing support and coordination
-
Communication with medical providers
-
Insurance application and claim submission
-
Milestone tracking and reporting
-
Birth planning and hospital coordination
-
Pre-birth order & post-birth order, birth certificate, and passport assistance
Step 2 - Fertility Preservation & Embryo Creation
If needed, IMA ART coordinates:
-
Egg and sperm banking
-
Embryo creation and storage
-
Cryo-transportation of egg, sperm, and embryos
Step 4 - Embryo Optimization & Genetic Testing
IMA ART provides end-to-end IVF concierge services, including:
To maximize success and reduce uncertainty, we coordinate advanced embryo screening
-
PGT-A (chromosomal normality)
-
PGT-M (single-gene conditions)
-
PGT-WGS (whole genome sequencing)
This allows for higher implantation success rates, and reduced miscarriage risk.
Step 6 - Reproductive Law & Risk Management
IMA ART Fertility coordinates with leading U.S.-Licensed Reproductive Attorneys and Immigration Lawyers to ensure:
-
Secure, enforceable contracts
-
Clear parental rights (domestic)
-
Full discretion and privacy protection
Complex multi-jurisdictional situations are IMA ART's specialty - this is where risk is mitigated and outcomes are protected.
Our Surrogates
All gestational carriers at IMA ART:
-
Meet the American Society for Reproductive Medicine (ASRM) and FDA standards across BMI, age, and lifestyle criteria
-
Have approved medical and psychological records
-
Have a documented history of uncomplicated pregnancies (no more than five)
-
Are U.S. Citizens, ensuring legal protections for intended parents
The Surrogacy Process
-
Surrogate searching and matching
-
Surrogate screening and home visit
-
Psychological and medical evaluation
-
Insurance for surrogates and newborns
-
Legal structuring and contracts
-
Escrow management company introduction and oversight
-
Embryo transfer
-
Continuous pregnancy check-ins
-
Delivery Coordination
The very best legal protection and insurance expertise
For many people entering the world of fertility services, the legal landscape can be intimidating and complex. That’s why we offer access to leading attorneys working at the forefront of reproductive law in the United States. You’ll be assured of your legal rights as intended parents and surrogates, while your privacy is protected throughout your journey. You’ll also have access to expert insurance advisors who’ll help you every step of the way. Read more about our Privacy Policy here.
Client Discretion Is Our Highest Principle
At IMA ART Fertility, we uphold an uncompromising standard of privacy for every individual we serve. We do not solicit or publish client testimonials, images, or personal stories.
Our clientele—which includes C-suite executives, investors, public figures, legacy family offices, and discerning private individuals—entrust us with one of the most intimate chapters of their lives. That trust is never leveraged for marketing.
The absence of testimonials is a reflection of the quiet, protective discretion that defines everything we do.
Fertility Family Office for Private Clients in Beverly Hills, California
A highly personalized approach to modern family building. IMA ART serves as your dedicated fertility family office, quietly orchestrating each stage of IVF and surrogacy with discretion, rigor, and continuity—so every decision, detail, and outcome is managed with intention.
What does Fertility Governance Mean?
Fertility Governance means IMA ART help clients prepare for what could go wrong. And when things do go wrong - we already know how to find solutions.
This isn't just a theory. It's born out of a co-founder Michelle Tang's background. After spending over a decade in Swiss banking compliance and risk management, where governance is non-negotiable, Michelle brought the same rigor into fertility - because when it comes to family creation, nothing deserves more protection than your children, your surrogates, and your legacy.
What is a Fertility Family Office?
A Fertility Family Office is a centralized advisory model in which all aspects of a client's reproductive journey - IVF strategy, clinic, coordination, surrogacy matching, legal structuring, and pregnancy oversight - are managed under a single point of accountability. IMA ART pioneered this Fertility Family Office model to eliminate the fragmentation, privacy risk, and inconsistency that arise when clients navigate multiple providers independently.
Why does Fertility Governance matter?
For clients - it protects their interests and ensures their journey is managed with discretion and accountability.
For surrogates - it provides ethical, legal, psychological safeguards that honor their role in this process.
For stakeholders - it creates alignment, clarity, and responsibility
How is IMA ART different from a surrogacy agency?
IMA ART is an independent fertility concierge and advisory firm - not a traditional agency. We hold no financial affiliation with any clinic, carrier pool, or provider, which means every recommendation we make is based solely on what is the best for the client. IMA ART also provides services that agencies do not: IVF concierge coordination, embryo strategy, reproductive legal structuring, and full pregnancy oversight within a single, private relationship.
What is a Luxury Fertility Concierge?
IMA ART is the world's first Luxury Fertility Concierge - a unique combination of exquisitely curated fine dining options, the world's leading hotel brands and beautiful travel experiences in Southern California, paired with its clients' fertility treatments. Unlike any other, we take care of every detail, providing VIC's with unforgettable journey to parenthood.
What is Gestational Surrogacy?
Gestational surrogacy is a process in which a surrogate - known as a gestational carrier - carries an embryo created through IVF. The gestational carrier has no genetic connection to the child. The embryo is created using the intended parents' own eggs and sperm, or with the assistance of a donor. California is one of the most legally favorable states in the world for gestational surrogacy, offering clear and enforceable parental rights for intended parents.
Frequently Asked Questions (FAQ) — Bespoke Luxury Fertility Concierge & Surrogacy Advisory
In which states is paid Surrogacy legal?
In surrogacy-friendly states, the law favors surrogacy, allowing surrogate compensation and granting pre-birth and post-birth parentage order to intended parents and individuals. Surrogacy is legal for al in California (CA), Colorado (CO), Connecticut (CT), Delaware (DE), District of Columbia (D.C.), Idaho (ID), Maine (ME), New Hampshire (NH), New Jersey (NJ), Nevada (NV), Vermont (VT), and Washington (WA).
How long does the IVF process take and how successful are they?
A single cycle typically spans several weeks, through overall timelines vary depending on individual goals and whether multiple cycles are planned. Success rates vary by age and individual factors, but modern techniques have significantly improved outcomes compared to previous decades.
Here are answers to common questions about our fertility and surrogacy services. If you don’t see an answer to your questions, please see our complete Parent FAQ and Surrogate FAQ, or contact us.
What type of client seeks IMA ART's exclusive services for family building?
IMA ART clients are ultra discerning individuals & couples who require absolute privacy and discretion. Clientele are high-net-worth & ultra-high-net worth individuals with demanding & limited schedules, and who need direct access to the owners - not subordinates - to handle their fertility solutions with savoir faire. IMA ART is a Fertility Maison - the only one of its kind anywhere in the world. Haute Fertility encompasses every aspect of the treatment & concierge experience.
What is Luxury Fertility?
IMA ART is the world’s first Luxury Fertility Concierge — a unique combination of exquisitely curated fine dining options, the world’s leading hotel brands and beautiful travel experiences in Southern California, paired with its clients’ fertility treatments. Unlike any other, we take care of every detail, providing VIC’s with an unforgettable journey to parenthood.
Who can benefit from surrogacy?
Surrogacy is a life-changing option for individuals and couples who want to become parents. Whether they’ve been medically excluded from traditional pregnancy or want to build their family on their schedule, intended parents from various backgrounds can achieve their family building dreams through surrogacy.
Our surrogacy program is tailored to meet the needs of individuals and couples of all types from around the world, including LGBT+ couples and people seeking international surrogacy. Located in Beverly Hills, California, our surrogacy services are ideal for international intended parents, whether couples or single parents, who want a safe, legal, discreet and reliable surrogacy arrangement. Read more about surrogacy here.
What fertility treatments can be accessed through IMA ART Fertility?
IMA ART has an extensive network of professionals that offer extensive fertility treatments and access to reproductive technologies. These include Intrauterine Insemination (IUI), In Vitro Fertilization (IVF), Intracytoplasmic Sperm Injection (ICSI), Pre-implantation Genetic Testing (PGT), Egg Freezing, access to Sperm and Egg Donor banks, and testing and treatment of male infertility.
IMA ART is here to support you every step of the way, from egg retrieval and surrogacy to individualized treatment plans, we help you overcome fertility challenges with care and expertise.
Read more about our fertility solutions here.
Who are our surrogates?
Our surrogate mothers pass extensive physical, psychological and social screening. They meet all American Society for Reproductive Medicine (ASRM) guidelines as well as our surrogacy requirements. All of our surrogates reside in the US, and all children born on American soil are entitled to US citizenship. Read more about our selection process and the surrogate journey here.
Which type of surrogacy should you choose?
IMA ART Fertility offers both traditional surrogacy and gestational surrogacy. The best method of surrogacy for you depends on numerous factors, including fertility of the intended mother and father. These will be assessed through our screening process, and we will help you make an informed decision.
In traditional surrogacy, sperm from the intended father or donor is washed and then fertilizes an egg of the surrogate mother. In this method, the baby will share the surrogate's genes. This process will take place at a fertility clinic.
In gestational surrogacy, the surrogate mother has no genetic relation to the baby. The egg and sperm for creating the embryo is provided by the intended parents or via sperm or egg donation. The embryo is fertilized in a lab and then implanted into the uterus of the gestational surrogate through embryo transfer at an IVF clinic.
Regardless of the type of surrogacy you choose, our experts are here to guide you, provide information and answer questions every step of the way.
What is the cost of surrogacy?
The cost of surrogacy varies depending on a number of factors, which are decided and mutually agreed upon between our intended parents and the surrogate mother they choose. However, at IMA ART Fertility, the base compensation for surrogates is up to $95,000. Carrying a baby for nine months is hard work, and IMA ART Fertility wants our surrogates to be fairly rewarded. It’s also our goal that you have a stress-free, luxurious experience.
Every woman should have a stress-free pregnancy for the health of the unborn child and successfully carrying the baby to term, and for their own health. In addition to the numerous ways stress can negatively affect the health of the mother, it may also lead to an early (premature) birth. Schedule initial consultation here for more information.
At IMA ART Fertility we genuinely care about our surrogates and their families, which is why our luxury surrogacy program includes so much. Learn more.
Are all surrogacy agencies the same?
No. There are two fundamentally different models in surrogacy, and understanding the difference is critical for first-time, and repeat intended parents.
Mass-market surrogacy providers serve most of the market and are structured for scale. They manage high volumes of surrogates and intended parents, rely on standardized screening and processes, and delegate decision-making across large teams. This model prioritizes operational efficiency.
Boutique, ultra-private fertility concierge and surrogacy providers intentionally limit the number of families they serve. These models are founder-led, emphasize rigorous and personalized surrogate screening, offer bespoke decision-making, and operate with discretion comparable to family offices, private banking, and concierge medicine. Clients have direct unfettered access to the principals most, if not all days of the week, including holidays.
Surrogacy is not a commodity decision.
The structure of the provider directly impacts screening depth, accountability, privacy, and long-term outcomes for parents, surrogates, and the child.
FAQ — Bespoke Luxury Fertility® Concierge & Surrogacy Agency, Beverly Hills California
Discover more about what we do
We are with you all the way — offering empathy, understanding and proper support from initial inquiry to your very first steps as a family.
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Born from profound,
personal experience
At our heart is our founder, Michelle Tang. Our profound commitment to building our clients' families comes from Michelle's own experience of the myriad medical, legal and emotional complexities of the fertility journey.
Our commitment to technical excellence, robust governance and unparalleled personal concierge services can all be traced back to Michelle's unwavering dedication to providing parents with a compassion-fueled, white-glove approach to parenthood.
Michelle Tang and Ron Sonnenberg
Co-Founders IMA ART Fertility
